Director, Product Leadership, Nielsen
Michael Bennett is Vice President of Product Leadership at the Nielsen Company. Michael is currently serving as Product Lead for Nielsen’s RDaaS (Reference Data as a Service) team and is focused on consulting with clients on Master Data Management opportunities and enabling solutions through data and partnerships across digital asset management and Omni-channel execution. He also serves as a Relationship Manager for Connected Partners that leverage Nielsen Content as part of Nielsen’s growing Connected Partner Program.
Michael is a 17 year veteran of Nielsen and has held various leadership roles in Operations, Quality Management, Product Leadership and Relationship Management. Having led Nielsen’s North American Product Reference Data operations, Michael’s expertise lies in the structuring, maintenance, and management of useful content to serve the Retail and CPG industry. Michael has a passion for data quality and efficiency driving year over year quality improvements of 30% plus under his leadership. Michael manages Nielsen Health and Wellness product attribution products including Nielsen’s Product Insider.
Michael is a graduate of Providence College and lives in Garden City, NY with his Wife and four daughters.